Does the Supreme Court ruling matter?

Today the Supreme Court ruled that businesses and unions can spend their own money on political ads endorsing or opposing a candidate. This raises a question I have long wondered about: how effective are political ads?

Do you really base who you are going to vote for on what ads on TV say? If  there are a lot of people who are that gullible, the Nation is doomed no matter what the Supreme Court rules on this issue. Seriously, I can barely remember any ads from the last Presidential campaign. And I’m fairly confident that my decision was not swayed by them one way or another.

I can’t speak for most people on this issue. And let’s face it; if you’ve brainwashed someone correctly, they’ll swear up and down they were not brainwashed. So I can’t be sure the ads didn’t affect me. 

A friend of mine was telling me that the real danger here is that corporations will disguise the ads to look like authentic news broadcasts–like is sometimes done in infomercials. This will confuse people into believing they’re watching a unbiased newscast that’s saying “Candidate X eats babies.”

I don’t buy it. The only people stupid enough to fall for that are probably already watching their favorite propaganda network (Fox news or MSNBC) anyway. Their votes are locked in. The swing voters aren’t, for the most part, dumb enough to be tricked like that.

What's your stake in this, cowboy?